Thursday, September 28, 2006

More Dior

Kate Moss graces a full page on the cover of the entertainment section in Taiwan's United Daily News today. But the reasons, this time at least, are not her drug exploits, but a fashion house that has kept her on.
Dior is opening a new shop inside the Breeze Center mall today, and Moss is Dior's face, so there. The shop is the French brand's ninth in Taiwan, with the best known of course being the one inside Taipei 101.
The new Breeze store offers all the latest bags, many of which can be ordered by customers, with a range of colors to choose from, and even a plate inside where you can have a name engraved. I won't tell you the prices for those bags, because, as the saying goes, if you have to ask the price, you probably can't afford them. I certainly can't.
Once Dior opens, it's time for a much larger outbreak of shopping fever to hit Taiwan. The new sales season - known as 'anniversary celebrations' - gets off to its first roaring go this very weekend, and will gradually expand to more and more stores the weekend after that. Only Sogo will be waiting until early November, no doubt because that's when their BR4 store - built on top of the Chunghsiao-Fuhsing MRT station - will open. The most typical phenomenon of this sales period is the 'spend so much money, get 10 percent extra' type of formula, especially for cosmetics, and this year is no exception.


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